Expansion Strategy

Regional Operators

THE SILVER & BLACK UK ARE EMBARKING ON A SERIES OF INITIATIVES WITH A FIRM GOAL TO EXPAND FAN ENGAGEMENT FOR RAIDER FANS UP AND DOWN THE BRITISH ISLES. THESE INITIATIVES WILL ENCOMPASS BOTH PHYSICAL ACTIVITIES BOTH AT THE LOCAL AND NATIONAL SCALE. AS WELL AS EXPAND UPON EXISTING VIRTUAL SERVICES SUCH AS “FANTASY” AND “PICK’EM” LEAGUES BASED UPON A BACKBONE OF SOCIAL NETWORKING SOLUTIONS. IT IS THE HOPE THAT WITH A BETTER ENGAGEMENT FROM THE COMMUNITY THERE WILL BE A GREATER OPPORTUNITY TO ACHIEVE THE SECONDARY GOALS SET DOWN IN OUR MISSION STATEMENT OF CHARITABLE GIVING.

INITIATIVE OUTLINE: WE BELIEVE THAT WE WILL BE ABLE TO ENGAGE BETTER WITH FANS THROUGH THE USE OF “REGIONAL OPERATORS”. THIS WOULD ALLOW US TO DISTRIBUTE EFFORT ACROSS THE NATION, BUT STILL ALIGN TO GROUP GUIDELINES. THIS ENHANCED FOCUS EFFORT FROM REPRESENTATIVE THAT LIVE WITHIN THE COMMUNITIES WILL ALLOW US TO PROVIDE A MORE TAILORED EXPERIENCE FOR LOCAL MEMBERS WITH THE FAMILIAR PRODUCT OFFERING FOR ‘OUT-OF-TOWN’ FANS.

THROUGH A DISPERSED REGIONALISED DELIVERY MECHANISM FOR EVENTS AND SELECTIVE MEMBER SERVICES IT ALLOWS US, AS A WHOLE, TO EXECUTE MORE SUCCESSFUL EVENTS AND GET A BETTING INSIGHT INTO THE EXPECTATIONS FROM OUR MEMBERSHIP. THIS CONTINUAL STATE OF IMPROVEMENT WILL MAINTAIN A HIGH STANDARD OF MEMBER SERVICES NATIONWIDE.
WE BELIEVE THAT WE CAN ACHIEVE THIS DELIVERY MECHANISM WITH FIVE OPERATORS NATIONWIDE, QUANTITY, TERMS AND BOUNDARY DEFINITION ARE SUBJECT TO CHANGE ACCORDING TO GROWTH & DEMAND:

– THE NORTH –
– NORTHERN IRELAND –
– SCOTLAND –
– THE SOUTH EAST –
– WALES & THE WEST –

EXECUTION: THIS INITIATIVE IS NOT JUST RELIANT ON IDENTIFYING MOTIVATED INDIVIDUALS BUT ALSO CENTRALISED LEADERSHIP SHOULD PROVIDE FOR CORRECT SUPPORT FOR OPERATORS AND ENSURE THERE IS AN EFFICIENT REVIEW CYCLE AS WELL AS FACILITATE FOR IMPROMPTU REQUESTS. AN INITIAL LISTING FOR INVITATION FOR APPLICATION SHOULD BE SHARED PUBLICLY, MAKING CLEAR THE ROLE IS NOT FOR FINANCIAL REWARD, FROM THERE LEADERSHIP CAN REVIEW APPLICATIONS AND APPOINT ACCORDINGLY. THROUGH A SERIES OF CONSULTATIONS, A PACKAGE OF GUIDELINES AND RECOMMENDATIONS CAN BE DRAWN UP FOR INITIAL INTRODUCTION. THE GUIDELINE SHOULD BE REVIEWED AT LEAST ANNUALLY TO ENSURE APPROPRIABILITY AND RELEVANCE.

EACH REGIONAL OPERATOR WOULD BE SERVING AS A REPRESENTATIVE OF THE SILVER & BLACK UK, ENSUREING MEMBERSHIP SERVICES ARE PROVIDED, ENCOURAGING THE GOOD NATURE OF THE ORGANISATION BUT ALSO UPHOLDING EXPECTED BEHAVIOUR AND REPORTING INFRACTIONS.

IT IS HOPED AS THIS INITATIVE MATURES WE CAN HOST NATIONAL WATCH PARTIES COORDINATED BY LOCAL OPERATORS TO SERVE AS A ‘HOST PARTY’ FOR ALL NATIONAL MEMBERS TO ATTEND. EXAMPLE – WEEK 1 – SOUTH EAST, WEEK 3 – SCOTLAND, WEEK 6 – WALES & THE WEST ETC… THIS ALLOWS A REGIONAL OPERATOR TO PLAY HOST TO THE ENTIRE MEMBERSHIP, WHICH IN TERN CAN PROVIDE FOR A POTENTIAL DONATION TOWARDS A MORE REGIONAL CHARITY WHICH WE WOULD NOT NORMALLY HAVE VISIBILITY OF AT A GROUP LEVEL.

OPERATOR EXPECTATIONS: APPOINTED INDIVIDUALS WILL BE PARTIAL-VOTE HOLDING MEMBERS OF THE MANAGEMENT TEAM FOR THE SILVER & BLACK UK. THE ROLE IS BOARD APPOINTED AND COMPLETELY VOLUNTEER DRIVEN. THE PRIMARY FOCUS OF THE ROLE IS TO IDENTIFY AND MAINTAIN AT LEAST ONE RELATIONSHIP WITH A VENUE. THIS REGIONAL OPERATOR AND SELECTED VENUE WILL PLAY HOST TO MINIMUM OF ONE MEMBER EVENT WITHIN THE REGION PER YEAR. A LOCAL OPERATOR SHOULD ALSO EXECUTE AT LEAST ONE SEPARATE COMMUNITY OUTREACH EVENT PER ANNUM. THEY MAY ALSO PROPOSE A SINGLE NATIONAL CHARITABLE SCHEME AT THE A.G.M., IF THEY WISH THEY MAY SELECT UP TO TWO REGIONAL/SMALLER FOUNDATIONS/CHARITIES THAT LOCAL FUNDRAISING EVENTS CAN WORK TO SUPPORT.

WITH REGARD TO MANAGERIAL EXPECTATIONS, WE HAVE THE EXPECTATIONS THAT INDIVIDUALS WILL BE IN ATTENDANCE (PERSONALLY OR VIA REMOTE ACCESS) TO QUARTERLY MEETINGS TO DISCUSS SUCCESS AND REVIEW REGIONAL OPERATIONS. THESE WOULD ALLOW FOR PRESENTATION OF LOCAL INFORMATION AND PROPOSE REGIONAL ACTIONS FOR REVIEW.

VENUE SELECTION: THE VENUE AND RELATIONSHIP SHOULD ALIGN WITH GROUP DEFINED GUIDELINES AND EXPECTATIONS. THERE IS NO EXPECTATION THAT THE REGIONAL OPERATOR SHOULD HAVE TO BURDEN ANY PERSONAL FINANCIAL INVESTMENT AND SHOULD NOT HAVE ANY FISCAL INTERESTS IN THE VENUE OR OPERATION. THEY SHOULD ALSO ENSURE ANY TERMS NEGOTIATED WOULD NOT PLACE SILVER & BLACK UK AT FINANCIAL RISK. THIS WILL PROVIDE FOR REGULAR WATCH-PARTIES AND SERVE A COMMON MEETING POINT ON GAME DAY FOR RAIDER AND NFL FANS ALIKE FROM THAT REGION.

POINTS OF NOTE: THIS REGIONAL SEGREGATION IS PURELY FOR MANAGEMENT OPERATION PURPOSES AND SHOULD BE SEAMLESS TO THE MEMBERSHIP, THERE IS NO ANTICIPATION FOR ANY SUB-DIVISION OR LOCALISED ‘CHAPTERS’ FOR MEMBERS NOR ANY LOCATION SPECIFIC GROUPING FOR MEMBERS. ALL MEMBERS WILL BE PART OF A COMMON POOL OF SERVICE. ANY ATTEMPT TO ‘FRACTION’ THE GROUP COULD RESULT IN TERMINATION OF THE OPERATORS TENURE TO A LIFETIME BAN FROM SLIVER AND BLACK UK ACTIVITIES.

WE WELCOME ANY AND ALL FEEDBACK TO THE INITIATIVE AND WE ARE ACCEPTING CANDIDATES FOR REGIONAL OPERATORS IMMEDIATELY. TO TENDER YOUR APPLICATION PLEASE EMAIL INFO@SILVERANDBLACKUK.COM WITH DETAILS OF YOUR LOCATION AND PROPOSED OPERATION AREA ALONG WITH A BRIEF STATEMENT ON HOW YOU FEEL YOU CAN SERVE THIS ROLE TO ITS UTMOST OR ALTERNATIVELY USE THE EASY FORM BELOW

GO RAIDERS!

REGIONAL OPERATOR APPLICATION

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Region of Operation*
- The North
- Northern Ireland
- Scotland
- The South East
- Wales & The West
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- I understand this role is not for financial reward and should not be undertaken in any case of a conflict in interst
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